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You Gotta Give Him Credit...
… WHEN Credit is Due, (or before the next billing
period, whichever comes first)
By Stuart Rankin
Have you looked in your mailbox lately? If you have, then you
most likely have been flooded with credit card applications. What
did you do with them? I thought so, you threw them out. Sometimes
there might be a diamond in the rough. Read on!!!
Affinity credit cards are all the rage. These cards provide benefits
to the sponsoring group based on a small percentage of cardholder
purchases. Even our beloved toy train clubs and manufacturers
have gotten in on the action.
The Train Collectors Association (TCA) got things started in
the mid 1990’s with a Visa® card from First Western
Bancorp, Inc. This card is orange with the TCA logo in green.
MBNA took over the TCA affinity credit card program in the late
1990’s. As with most credit cards, they are offered in three
flavors, Preferred, Gold, and Platinum. The TCA Preferred card
has a blue border with a photo of a Standard Gauge Blue Comet.
The photo appears to have been taken on the layout at The National
Toy Train Museum. The TCA logo is in red on the photo image. The
Gold and Platinum cards are much more sterile. They’re just
gold or silver in color with the TCA logo in black in the upper
left hand corner.
Around the same time that the TCA program transferred to MBNA,
the Toy Train Operating Society (TTOS) joined with MBNA to issue
a MasterCard. The TTOS Preferred card has a black border with
an image of a painting done by Angela Trotta Thomas. The black
and white TTOS logo is in the upper left hand corner. The Gold
and Platinum cards have the TTOS logo in black in the upper left
hand corner on an appropriately colored background.
Now that MBNA was on a roll, they wanted to spread their wings.
This time instead of forming a partnership with a toy train club,
they teamed with a toy train manufacturer. It was none other than
the world famous Lionel®. The 1952 catalog graces the Lionel
Preferred MasterCard, which has a blue border. While the Gold
and Platinum cards are the typically bland monochrome versions,
they feature the stylish Lionel Trains® American Legend logo
in black in the upper left hand corner.
Advanta Bank Corp. is one of the many credit card companies that
will put your company name on the credit card. The Preferred MasterCard
is black with white swirls throughout, the Gold card is “champagne”
in color with swirls throughout, and the Platinum card is a solid
gray/silver. The company name, such as Lionel Trains®, is
embossed below the account holders name and printed in large metallic
letters along the top of the card.
Nextcard will put almost any image on the face of a Visa credit
card on a case-by-case request. The Postwar style Lionel®
Legendary Trains logo is a nice fit.
AT&T had a program called Personal Choice. With this program,
you could get a calling card with your “personal choice”
of an account number (name). Limited to 9 characters (letters
or numbers), what better way to show your love for the hobby than
“luvlionel”.
So there you have it. The perfect way to buy your toy trains,
how you’ll pay for them is up to you.
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advanta-gold |
advanta-platinum |
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lionel-personal |
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lionel-platinum |
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tca-orange |
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